(Yes... there was social networking of a sort, back then!)
I would go to work all day, then get home and jump on my computer to chat to my friends.
I've always been very conscious that I have an autoimmune condition which means that the whole get up early, commute, work flat out all day, and commute home like a ' normal' person makes me VERY unwell – so in 2010 I opted out of that and now getting the rest I need to function at my best is my priority.
I'm also an Introvert... so I didn't enjoy the local networking event thing either - not one jot!
Now I wish I could tell you that the day after I set up my business, I had a a flood of online leads and sales, and a big team of people in place to run the business while I had a lay in and typed with people.
I wish I could, but I can’t.
In the early days I still tried to fit myself into ‘that mould’; the "results = doing things you don't enjoy" one.
The one that declares that you can’t expect to get clients unless you get up in the middle of the night to attend networking events at the crack of dawn – which incidentally in my case, meant me getting up at 3.50am to get physically mobile enough to be at a breakfast meeting!
And when it got to 11am I was knackered! Seriously. I had to go back to bed for most of the afternoon to recover from the lack of sleep and over-stimulation!
I did that for 11 months because I thought that was what I 'had' to do to grow my business! Now I look back and ask myself, what on earth was I thinking?!
And guess what? I didn’t get many clients out of all of that effort either!
But there IS a way you can reach tens of thousands of your ideal clients on Facebook - with only minutes of your time each day - WITHOUT having to force yourself to be something you're not!
And I’m not talking about spending big on ads either!